Seun Oboite represents an emerging crop of young Black entrepreneurs that are combining talent, education and a fearlessness about entering the business world. Even though the 21-year-old has yet to finish studying or gain long-term experience in the jobs market, he has already created his own company and is beginning to employ staff. Vivus hub, the events platform, only launched in November 2016 but already Seun is carving out a name for himself in Manchester and Guildford as the go-to man for digital events services.
Checkmate Concevoir is a small and more competitive equivalent of Ticketmaster, said Seun. It caters for companies hosting smaller events (between 50 – 1000 people) than Ticketmaster would consider and gives them tools to promote an organised event; seek sponsors and access valuable analytics and metadata through the sister brand Vivus. His decision to develop the online platform came while he was at the University of Surrey in Guildford studying aerospace engineering.”Typically, companies that want to organise events have to look for sponsorship,” said Seun. “But my service allows that to happen in a more tailored way. Potential sponsors have access to analytics and metrics about the company’s social media footprint (Facebook and Twitter impressions) that can be used to tailor and make the sponsorship more effective. In exchange for sponsorship, organisers then promote the sponsors through social media channels.”The platform then tracks the success of the event – how many tickets were sold, and the digital footprint of the event – and this data is used to build up a profile of the events company if they choose to use the Checkmate Concevoir service in the future.